Web Business Development
Professional Consulting Services

Looking for professional Web business development consulting services that really over deliver? Learn how to get more than your money's worth when it comes to building a Web business.

If you're on this page, I know that you're looking for Web business results you can take to the bank. And I know you need more than just talk; you need tangible proof of what works and what doesn't.

The professional consulting services that I provide go beyond simply building a Web site. A site alone isn't enough if you're really serious about having a successful online business. In short, I can help you:

Hello! Don Coggan here, at your service with a special offer of Web business development consulting for small businesses (including the one-person enterprise) that are looking for proven Web performance.

I'll be delighted to help you with your Internet projects, but you don't necessarily need me to succeed if you use the services of Site Build It!.

I invite you to explore the Site Build It! link and examine closely — even study — all the information you find there. It's a course in and of itself! If you have any questions at all, don't hesitate to contact me.

1. Build A Solid Foundation Site

Your Web business must have a solid base. An essential part of that solid base is a Web site built and operated following the proven performance principles documented in verifiable case studies.

From the very start of the World Wide Web in 1992, there's only one proven way that Web businesses have made money consistently and will continue to do so indefinitely.

That proven way involves monetizing traffic through Web pages that have the specific content visitors are looking for. After all, what could work better than giving buyers what they want?

An indispensable part of the PROVEN METHOD is a special toolkit, one that has ALL the tools and services you need you to build pages that:

• get readily indexed by and found in the search engines and
• appeal to prospects by giving them precisely what they're looking for.

You can build your own toolkit from bits and pieces here and there or you can let me show you how to get one already stocked with everything — and I mean absolutely everything — you need to succeed online.

Learn more about my professional services relative to custom website development...

• Custom Website Development — This section of the site describes the Custom Website Development services I offer/recommend.

Let's move on now to another really important aspect of succeeding with an online business.

2. Set Measurable Sales Goals

Setting sales goals is a time-honored proven practice in business. But it's almost always overlooked in online business!

Because of all the Get-Rich-Quick hype, people think they can simply put up a Web site and then watch so much money roll in that there's no need at all to count it, much less set goals!

Nothing could be further from the truth.

Building an online business involves all the principles of building any business. There are some technical differences for sure. And there's definitely less risk in building an online business than an offline one.

One fact remains though. If you don't set sales goals, you'll be floating around like a cork in the middle of the ocean.

Learn more about my professional services relative to setting sales goals for your Internet business and believing in them...

• Sales Goal Setting — This section of the site describes the Sales Goal Setting services I offer/recommend.

Sales goals are important. So is everything you write.

3. Write To Get Better Results

Whether it's Web page content, sales letters, e-mails or proposals, your writing has to be spot-on to get better results.

In describing my Web business development services, I can say with no hesitation whatsoever that the Web is truly a place where "the pen is mightier than the sword."

It's so logical! Your online business gets prospects from the Search Engines because of the words you write. When they land on your pages, they buy because of the words you write.

And it happens if you write right!

Learn more about my professional services relative to writing Web content, sales letters, e-mails and proposals...

• Good Business Writing — This section of the site describes the Good Business Writing services I offer/recommend.

Okay. It's important to write right. It's something you can do yourself or outsource. Let's look at cash flow management now, something that you as a business owner have to watch over like a hawk.

4. Manage Cash Flow Wisely

Managing cash flow is like setting sales goals — very often overlooked, almost never done. That's a shame because it's so easy to do.

Most people see building a Web business as building a Web site. Like the Field of Dreams... build it and they will come. So much money will roll in, there's no need to manage it or even count it. Just spend it!

My unique approach to cash flow management is to think of it as a game — the cash flow game, a game you must know how to play and win.

Learn more about my professional services relative to cash flow and how the term "cash flow game" has two significant meanings...

• Cash Flow Management — This section of the site describes the Cash Flow Management services I offer/recommend.

Managing cash flow wisely is critical. If you feel that you don't know enough about it or any other aspect of running a successful online business, expert training is available.

5. Access Top Training Materials

No matter how smart or hard-working you are, there's always a course you can take to improve yourself. It's a never-ending thing.

Online business classes abound on the Web. But there are few places where you can get real e-business credentials that lead to success.

Learn more about my professional services relative to online business training...

• Online Business Classes — This section of the site describes the Online Business Classes I offer/recommend.

The training I recommend is only what I'm personally familiar with. I know it's based on proven performance and delivered by real online entrepreneurs with actual "been there, done that" experience.

Web Business Development

My Web business development consulting services go beyond just building a website. Nevertheless, building a site is a key step. The Portfolio pages show quite a bit of "website building" activity.

The following page talks about a webmaster certification process that is quite rigorous because it requires both Web site and Web business experience and expertise.

• Certified Webmaster Qualifications — Find out why I'm qualified to help make your online business a raging success.

If you think I can help you build YOUR own successful online business, your next step is to go to the following page that has an extensive questionnaire:

• Internet Business Proposal Questionnaire — This helps me develop a comprehensive and well-thought-out cost proposal just for you.

You can complete the questionnaire or we can use it for talking points in any discussions we might have.

A final tip... Although I highly recommend the SBI! suite of tools and services, some businesses require traditional site hosting. This is the one I suggest for best value:

• Traditional Web Hosting Services — Use these professional, reliable, inexpensive hosting services alone or with SBI!.

If you need higher end hosting services, please contact me for another recommended service with which I have extensive hands-on experience.

More Than A One-Person Business?

I love helping one-person enterprises succeed on the Web, but I also consult to larger operations. See my resume for details of relevant experience.

For larger businesses, I offer the following services individually or combined to meet the needs and desires of every client wanting to master Internet business cash flow.

• Executive Advice. Executive and Management Coaching. Family Business Counselling. Strategic Planning. Business Plan Preparation. Problem Analysis. Establishing Mission, Goals, Objectives. Re-engineering, Restructuring, Refinancing.
• Marketing and Sales. Market Forecasting. Advertisement Planning. Product Design and Development. Sales Development and Training.
• Operations. Engineering. Production. Inventory. Labor negotiations. Purchasing. Cost budgeting.
• Administration. Financing. Banking. Cash Flow Forecasting. Profit Sensitivity Analysis. Human Resource Development. Training. Job Descriptions. Policy Manual. Employee Empowerment.
• Internet. Business Planning. Web Site Development. Site Promotion. Operations and Maintenance. Training. Government Grants.
• Special Services. Value Management. Research and Development. Forensic Consulting. Proposal Writing, Grant Writing.

Always with an Internet orientation, my Web business development consulting services focus primarily on key success areas like strategic planning, management coaching, cash flow forecasting and employee empowerment.

What Will It All Cost?

You need to know what it will cost. At the same time you need to see the cost as an investment in your business. You have to analyze the risks and rewards. It's not easy without prior experience.

Here are some numbers you can use for budget purposes:

• Foundation Website. To have a foundation website built for you, budget $2,000 to $5,000. The less you spend the more you will have to do yourself... more time, more risk of costly errors.
• Consulting Services. To get my consulting services on a spot basis, budget $100 an hour. This applies to any of the services mentioned on this page.
• Fixed Price Quote. To get a fixed price quote, please contact me so we can agree on a precise scope of work that meets your needs.

Get a lot more detail in the costs section of the site. You're ready to start, but need a helping hand? Read on!

Take Effective Action Now

No matter what your business or where you are in the world, I can help you with my Web business development services whether you want to build your business yourself or you'd like to have it done for you.

Here are your options:

1. DIY (Do It Yourself). If you're going to build your Web business yourself, go to Site Build It! and sign up for the service.
2. DIFM (Do It For Me). If you want your Internet business built for you professionally, I'll get it done for you through SiteSell Services.
3. Contact Me. If you're not sure of what your next step should be, contact me.

If my Web site development consulting services interest you, simply give me a call at 450-534-4253. We'll get to know one another, work out the details and I'll confirm everything with a written offer.

Go to the Internet Business home page from
this Web Business Development services page.